Colombier EcoBarrier cup board is developing a taste for ice-cream.

Since the product launch in 2022, over 100 million ice creams have been served in the recyclable EcoBarrier tubs. It’s safe to say, we’re serving up sustainable success – and it’s cool in more ways than one.

In collaboration with a longstanding partner, Colombier took on the challenge of tackling traditional plastic lined containers that are difficult to recycle. This partnership led to the eco-friendly tubs that are 𝐜𝐨𝐦𝐩𝐨𝐬𝐭𝐚𝐛𝐥𝐞, 𝐫𝐞𝐜𝐲𝐜𝐥𝐚𝐛𝐥𝐞, 𝐚𝐧𝐝 𝐩𝐥𝐚𝐬𝐭𝐢𝐜-𝐟𝐫𝐞𝐞

Additionally, an independent life cycle assessment (LCA) of the EcoBarrier material shows a significant decrease in CO2e emissions for a comparable ecosystem.

This breakthrough not only aligns with our commitment to environmental responsibility, but also stands testament to the power of partnering up with others in the value chain. 🤝

How did we do it? ⬇️

Finding the sweet spot
The idea was to simply replace plastic-lined cup board with Colombier EcoBarrier and run it on our partners existing tub converting machines. There were challenges ahead, particularly in obtaining a strong heat-seal and ensuring a rim that enabled lids to click on.

After vigorous testing by our dedicated product development team, coupled with transparent cooperation with our partners, the ingredients for creating the sweet spot were met.

Colombier created and delivered this truly delightful solution.

The result of team work ⬇️

Cross-border potential
One hundred million ice-cream tubs spark the imagination. More than a successful product story, this achievement is tangible proof of the cross-border potential of our pan-European Group. Colombier Finland delivers the feedstock, our UK operation coils and distributes the goods, while the Dutch team helped in early stages of the product development.

Together we work towards a greener, more sustainable future, whilst ensuring our eco-friendly ice cream tubs do not leave a bad aftertaste.

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